Founder playbooks
Pick a business.
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Every playbook covers the model, who runs it, what to launch first, and the founder stack behind it. Start with one. Ship it this month.
Directory Businesses
How To Start a Directory Business (and the Stack to Launch It)
A directory is one of the most reliable solo-founder businesses on the internet. Programmatic SEO, affiliate revenue, and almost no ongoing ops.
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Lead-Gen Businesses
How To Start a Lead-Gen Business (and the Stack to Launch It)
One of the highest-margin solo businesses: build hooks that capture leads, sell those leads to local businesses or use them yourself.
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Productized Service Businesses
How To Productize a Service Business (and the Stack to Run It)
A branded client portal is the difference between selling hours and running a real productized service. Same delivery, more leverage, premium pricing.
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AI Operations Businesses
How To Run an AI-Operated Business (and the Stack Behind It)
The leverage layer of the one-person company: internal tools that let one founder run an operation that used to need a team.
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Membership & Community Businesses
How To Start a Membership Business (and the Stack to Launch It)
One of the most durable creator businesses: recurring revenue, compounding community, and a stack that finally makes it manageable for one person.
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One-Person SaaS
How To Start a One-Person SaaS (and the Stack to Launch It)
The most-asked-about business model of the AI era: a real, paying SaaS run by one founder. Auth, billing, dashboard — shipped in a weekend.
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Niche Marketplaces
How To Start a Niche Marketplace (and the Stack to Launch It)
Two-sided businesses used to need a $50k build and a team. A modern founder can launch and operate a focused niche marketplace alone.
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